Through a holistic SEO strategy, NAV43 Increased Calyx Wellness organic traffic to 10,000 visitors each month in one year.
Transforming a fragmented digital presence into a powerhouse of organic growth through strategic domain consolidation and content migration
-
Increased Organic Traffic to 10K+ Visitors per Month
-
3,000+ Ranked Keywords
-
90 SEO-Optimized Blog Posts
-
Enhanced Local Maps Visibility
Grow Your Ecommerce Today
Get A Free Proposal
The Challenge
Calyx Wellness is a Toronto-based CBD brand with two physical storefronts and an eCommerce site. Operating in an industry with limited advertising avenues, Calyx Wellness turned to organic search as the primary channel for sustainable business growth in the Canadian market.
Objective
- Scaling Visibility in a Restricted Niche: Due to the stringent advertising rules around CBD products, Calyx Wellness needed a robust SEO strategy to increase brand awareness and reach new customers online.
- Website Refresh & Migration: Calyx required a technical overhaul to relaunch its site. They needed a seamless migration plan to avoid losing existing visibility and link equity.
- Building a Strong SEO Foundation: The team wanted to ensure site architecture, keyword mapping, and on-page elements were all optimized to support future growth.
Our Process And Approach
-
Technical SEO Foundations
-
Site Migration & Architecture Overhaul
-
Citation Building & Local Strategy
-
Performed a thorough technical audit to identify and fix site speed issues, ensure mobile-friendliness, and improve crawlability.
-
Implemented structured data (where applicable) to optimize search engine visibility and enhance click-through rates.
-
Pinpointed technical bottlenecks affecting page speed and mobile responsiveness, leading to targeted optimizations that significantly improved user experience and search engine rankings.
-
Crafted a detailed 301 redirect plan to prevent traffic loss and preserve link equity.
-
Refined the site’s URL structure to improve user experience and SEO signals.
-
Cleaned up local citations to ensure consistent NAP (Name, Address, Phone Number) details.
-
Enhanced Google Business Profile listings for both storefronts to improve local ranking.
Results
10,000 Monthly Organic Visitors: Achieved the traffic milestone within one year, a significant leap in brand visibility.
3,000 Ranked Keywords: Elevated search presence across a broad spectrum of CBD and wellness-related queries.
90 SEO-Optimized Blog Posts: Drove sustained interest and engaged potential customers through educational content.
Enhanced Local Maps Visibility: Increased foot traffic to the Toronto storefronts and boosted local brand recognition.
Ready To Learn How NAV43 Can Help Scale Your Ecommerce?
Connect with us today, and we’ll turn your brand into our next success story.
Some Of Our Case Studies
Calyx Wellness
E-Commerce
Through a holistic SEO strategy, NAV43 Increased Calyx Wellness organic traffic to 10,000 visitors each month in one year.
Read MoreApp In The Air
Mobile App
App in the Air Soars to New Heights
10x Organic Traffic Boost in 4 Months with NAV43's SEO Tech Audit
Boost Auto Parts Achieves Over 600% Increase in Online Revenue in One Year
300% Increase in Paid Search Traffic in less than one year
Discover how NAV43 Leveraged Performance Max to 6x sales.
Read MoreBold By Nature
Boosted Organic Traffic, Transactions, and Revenue in Just 6 Months
Discover how NAV43's strategic SEO initiatives doubled keyword rankings, increased organic traffic, and elevated transactions.
Read MoreRritual Superfoods
Increased Traffic to Over 11,000 Unique Visitors Per Month in Just 6 Months
From a Completely New Brand to a Leading Authority in the Superfoods Market.
Read MoreElise Darma
100% Increase in Organic Traffic Within One Month
NAV43's expert technical SEO audit and migration strategy enabled Elise Darma to maintain and grow her online presence.
Read MoreTransformer Table
Boosted Revenue by 178% in Just 4 Months
NAV43's strategic SEO interventions transformed Transformer Table's online presence and skyrocketed their revenue.
Read MoreRestoHub
125% Increase in Organic Traffic Within One Month Post-Migration.
NAV43 crafted a detailed Information Architecture (IA) for the new content structure and meticulously planned the website migration.
Read MoreBid Garage
E-commerce
24,000 visitors increased each month within the first year
NAV43's SEO strategy increased first-page keywords and organic traffic substantially in just a year.
Read More