Search Engine Optimization

Last month, I received a panicked call from a client whose organic traffic had dropped 40% overnight. After digging into…

Introduction: Why Technical SEO Needs an AI Upgrade Technical SEO audits have hit a complexity wall. Enterprise sites now contain…

Picture this: You’re losing 30-50% of potential revenue while you sleep. Not from competitor pricing or poor products, but from…

As CEO of NAV43, I’ve watched AI fundamentally reshape how consumers discover and evaluate brands. When a potential customer asks…

The AI-Driven Search Revolution: Why SEO Will Never Be the Same Introduction: A New Era for Search and SEO The…

Introduction – Why Google Ads PPC Matters for Mid-Market Firms Here’s a statistic that should grab your attention: 93% of…

Digital PR vs Traditional PR: Understanding the Difference & Choosing the Right Strategy (2025 Guide) Introduction: PR in the Modern…

The 7 Benefits of Digital PR in 2025 – Why Modern Outreach Is Now a Core Growth Channel From “Nice‑to‑Have”…

In the search world, being ranked #1 on Google used to be the ultimate prize. But today’s search engine results…

The search landscape is evolving at breakneck speed, driven by the rise of artificial intelligence in search engines. As CEO…

After leading hundreds of B2B marketing campaigns at NAV43, I’ve discovered an inconvenient truth: most B2B marketing efforts fail not…

Introduction to Link Building One question that always keeps coming up in client consultations: “How important are links for SEO?”…

I was working with a client recently who had invested heavily in content marketing. They’d spent thousands on beautifully written…

By Jon Tokarz on March 4, 2022 Optimize Your Google My Business Profile Reviews On-site Optimization Link Building For Local…

You’ve invested in driving traffic to your website. Your ads are compelling, your SEO is solid, and visitors are arriving.…

In the highly competitive world of online retail, e-commerce businesses are constantly seeking effective ways to increase visibility and drive…

Every successful SEO strategy has one thing in common: high-performing content that both search engines and users love. But creating…

Search Engine Optimization isn’t just another digital marketing buzzword – it’s the fundamental framework that determines whether your business thrives…

After leading digital strategies for over a decade at NAV43, I’ve watched countless businesses struggle with the same fundamental question:…

Customer Relationship Management has transformed how marketers connect with their audience. Far more than just a database of contacts, modern…

After numerous technical SEO audits at NAV43, I’ve seen firsthand how a single technical oversight can undermine even the most…