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As the adage goes, “Out of sight, out of mind.” Google Shopping remarketing, sometimes also referred to as retargeting, is…

Machine Learning Can’t Fix a Bad Strategy It doesn’t matter whether it’s a person or a machine behind the helm…

A properly thought-out account structure can have a huge impact on results for your business to business search campaigns. Making…

Choosing the right Keywords for a Paid Search Campaign can be a daunting task. Without experience, any mistake can prove…

One of the best features of Google Ads is its reach, with access to over 63,000 searches/second on any given…

Learn how to Mitigate Risk for Your Digital Media Campaigns during the COVID-19 (Corona Virus) Pandemic. As the owner of…

How to get the most out of Google Ads’ dayparting features Running a successful Google Ads campaign takes planning –…

We get it – you’re trying to make money with Google Ads.  Luckily, Google gives you a lot of targeting…

Let Geotargeting do all the work One of the best features of Google Ads is just how many people you…

Maybe you’re making money with Google Ads. Maybe you’re not.   If you’re running a Google Ads account, you’re probably…

SEOs use a variety of strategies to help grow websites within search engine rankings. One of those strategies is centered…

Finding the best SEO monitoring tools can be tough. This guide will go through three monitoring tools every SEO should be looking into.

Finding out who links to my site doesn’t have to be complicated. Discover tools that can help you locate, track, and analyze external backlinks.

Your ads are live but they’re not showing up when you search the keywords. What’s going on?

As advertisers, our vision is one in which advertising is not a distraction, but an aid in everyday life. And as advertisers, our mission must be to remove the noise between the right products/brands and the right users!

The term influence gets thrown around a lot. These days, anyone with a phone, a laptop and access to the…

Storytelling is one of the most powerful forms of communication. The same logic can be applied to social advertising, where the conclusion drives conversion. And best of all? It can be entirely automated.