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SEO
How to Create an SEO Strategy that Works
Content that focuses on SEO best practices can be extremely beneficial to the online presence of a brand. The key…
How to Choose the Right SEO Content
How would you like to create amazing SEO content? I am not just talking good. I am talking about content…
What to look for in a Paid Search Marketing Specialist
The Advertising genius of the 1940s William Bernbach used to say: Never do anything yourself that you can hire someone…
How to Optimize Images for SEO in WordPress
They say a picture is worth a thousand words, and never has this been more true than when building a…
Conversion Value in Google Ads: Why is it Important
So you’ve been running your Google Ads account for some time and are looking for ways in which you can…
7 Pro tips on how to optimize your Facebook ads
Facebook ads have proven to be an extremely effective way of reaching your target audience. With the right targeting, you…
6 Common SEO Content Mistakes You Should Avoid
Search engine optimization or SEO is not a new concept. SEO has been around for decades, and yet brands are…
How to do search engine optimization in WordPress
So you have successfully created your WordPress website and are now looking for ways to boost your organic traffic right?…
How to Start With Google Ads
Starting anything new can be a nerve-racking experience, and getting started with online advertising is no exception! How do you…
SEO Steps for a New Website : What you should know
Developing a website is not easy. Developing an SEO-optimized website is even harder. There are so many things to keep…
Paid Search Performance Metrics Explained
In this ever more digital age we find ourselves in, Google’s Search Engine is an immensely powerful tool for marketers.…
6 Reasons Why Landing Pages are Extremely Important
So you put in all the hard work of planning, designing, and finally launching your website, and then, nothing. No…
The Importance of Advertising Online During COVID-19
COVID-19 has been around since 2019. In 2020, it plunged the world into a temporary stasis, freezing travel, trade, and…
6 Reasons Why Projects Fail at a Marketing Agency And How To Avoid it
Projects at agencies come in all shapes and sizes. For some, it might be a team of 10 people working…
How To Improve Your Quality Score, & Why It Matters
Seth Godin once said: “Measurements are fabulous. Unless you’re busy measuring what’s easy to measure as opposed to what’s important.”…
6 Tips to make your Website Mobile Friendly
A recent study revealed that almost 44% of respondents would rather separate from their significant other for a month, than…
5 SEO Predictions for 2022
Throughout all the restrictions and social distancing, Google managed to become even more relevant in our everyday lives this past…
When to Use Remarketing vs. Retargeting
We as digital marketers strive to find more efficient ways to drive results for our clients, and our companies. Whether…
5 Ways on How to Keep Your Staff Motivated and Engaged
When staff are happy, the company prospers. And when staff are not engaged, it can lead to poor productivity, low…
What is Keyword Intent and Why Does It Matter?
Keyword intent is a term that is constantly being thrown around and for good reason. Being able to rank your…
Breath New Life into Old Blog Posts
So you’ve got your website polished and running like a well-oiled machine, churning out blog posts every week. After months…
